Advancements in the digital world are ever-changing and adapting with the times. Ever since the introduction of the internet, the world has shrunk in size. Their use cases and advantageous landscape for bettering the human experience have since been tried to improve at every given chance. Like any sector, the internet has gone through plenty of makeovers over its decades of existence.
Evolution of the internet
Static Web to Web2
The phenomenon of the internet started in the early 80s. The primary use case was to view and consume static data. Systems consumed much space, as there wasn’t much advancement to render and process heavy data. But as their use case and developments grew, so did their consumerism.
The highly anticipated technology at that time to successfully integrate telecommunications with the internet was all the craze. They were presented as a medium to consume low-end data. However, this changed throughout the years leading up to its next level in evolution, called the social web or Web2. Static internet is still used in some areas to consume static information. Or some concepts that serve to transmit weak data are implemented.
The evolution of the internet has been imminent ever since its conceptualization. Almost all the sectors that existed in the physical realm came to be exposed to the internet by then. Even with their business model rooted in physical aspects of commerce and marketing – companies and brands tried to penetrate the technology and find a footing throughout the 90s to 2000s. Not only that, the evolution of the static web gave birth to the social web. Many human interaction platforms came to the rise in this era. Email, community spaces – which eventually came to be termed as “social media,” etc.
Dynamic content sharing became the new next in the evolution of the internet. Coding languages and syntaxes became more human-friendly. These languages allowed the interweaving of multiple factors into one entity. JAVA, HTML, C+ are a few of the programs on which internet websites to this day are being implemented. With that, the internet mutated to its next era of use during the late 2000s.
Web3, blockchain & marketing:
The highly anticipated and most recent form of the internet is also termed the “intelligent web.” The intelligent web can compute, gauge, and contemplate your future needs and wants – based on the past and present. The extension case of the social web resides on the blockchain.
This platform helps digitally native folks monetize and take more advantage of their arena. Influencers, social media artists, brands & businesses that exist on the internet can use the web3 for marketing. Intelligent web directs the necessary and relevant traffic depending on users’ needs. So anyone with a revenue model on the internet can generate more focused high-intense revenue from this aspect. NFTs are a byproduct of the blockchain.
Looking to the future through the lens of NFTs
The intelligent web shares an unaddressed bond with NFTs. Both residing on the blockchain, digital natives, artists, creators, and businesses can monetize their content through NFTs. While reaping the benefits of the artificial intelligent interface web3 provides to gauge their trajectory in the market.